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Ivanovic putting on a brave face

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Jonathan Overend | 01:01 UK time, Friday, 28 May 2010

I thought we saw the 2008 women's champion on Thursday, but was that really her?

Ana Ivanovic lost 6-3 6-0 to the impressive Alisa Kleybanova in the third round and, despite signs of improvement, was way too inconsistent to live with the power-hitting of the Russian.

The 22-year-old Serb then came into the interview room with a peculiar summary: "I didn't think I did too much wrong out there. I was a little bit unlucky with so many line calls on my serve and just everything going out."

A lot did go out. A lot hit the net too. Kleybanova was excellent but for Ivanovic there is much to do.

Ana IvanovicIvanovic preferred not to look after some points on Friday. Photo: Getty Images

At least she sounds enthused by recent work with coach Heinz Gunthardt, who coached Steffi Graf for many years but has spent a long time off the tour and in the commentary box.

After employing a series of coaches - David Taylor, Sven Groenveld and Craig Cardon - Ivanovic enlisted the services of the Swiss back in February.

As well as a few technical changes, not least with the service motion, Gunthardt is trying to get Ivanovic believing in herself.

Lack of confidence appears to have been one of the reasons for her fall.

"It's going well," said the player, continuing her streak of unbridled positivity. "I'm really happy. Heinz is a great coach. Improvements in my game have been really big and very visible."

The serve seems to be the key issue - broken three times in the second set - and as she threw the ball up in the final game, her the bottom lip appeared to be quivering. Back to that self-doubt, perhaps.

She simply has to believe that practice will pay off. Having reached the final here in 2007, Ivanovic became champion 12 months later and started Wimbledon as the world number one.

Not much has gone right since.

In March, she slumped to world number 58 - her lowest ranking since 2005, when she was still 17. But it hasn't stopped Adidas offering her a lifetime endorsement deal.

They clearly believe, Gunthart believes.... but does Ana?

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