Audience Information Pack, January - March 2011
Post categories: audiences
| 11:07 UK time, Thursday, 7 July 2011
David Jacobs warms up the audience for Juke Box Jury,1964
This morning, the BBC published its first Audience Information Pack, and Head of Audiences James Holden wrote about sharing the BBC's audience information at the About the BBC blog:
In December 2010 the BBC published its new strategy Putting Quality First and in this new strategy, the BBC Trust pledged to set new standards of openness and transparency for the BBC ...
The information measures the quality, distinctiveness, and reach of all the BBC's services from January to March. It tells us, for example, that BBC Online and BBC Mobile (scoring Appreciation Indices of 81.4 and 81.0) were as appreciated as BBC TV and Radio (AIs of 82 and 80).
You can read James Holden's post, "Measuring quality and reach at the BBC", comment, and download the Audience Information Pack at the About the BBC blog.
Ian McDonald is the Content Producer for the BBC Internet Blog
Comment number 1.
At 19:55 8th Sep 2011, tommytumtum wrote:I am happy to see whenever quality is put first. Passion and desire to provide value will always result in great success.
Complain about this comment (Comment number 1)