Media Brief

I'm the BBC's media correspondent and this is my brief selection of what you need to know.

The Conservatives' manifesto promises to allow the National Audit Office "full access" to the BBC's accounts the Guardian reports. It echoes Labour's pledge to reform the libel laws and also plans to curb the "commercialisation of children" through marketing and advertising.

Twitter is allowing branded messages - called "promoted tweets" - to appear for the first time according to the BBC and the Telegraph.

Who will succeed Mark Damazer as controller of Radio 4? The Guardian selects some runners and riders.

The BBC's Rory Cellan-Jones examines what impact social media will have on the TV election leadership debates.

David Cameron's launch of the Conservative Party election manifesto fills many pages as reflected in the BBC's newspaper review.

Links in full

Mark Sweney | Guardian | Conservatives vow to audit BBC licence fee
BBC | Twitter unveils advertising plans
Emma Barnett | Telegraph | Twitter to launch 'promoted tweets' to make money
Maggie Brown | Guardian | The next BBC Radio 4 controller: runners and riders
Rory Cellan-Jones | BBC | Social media and the leadership debates
BBC | Newspaper Review

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